We identified the problem and decided to fix it.
As we all know, the cannabis industry is a progressive, innovative, and evolving market. Product manufacturers rely on the retailers and the retailers are clear about what they need from their suppliers. Each party expects to receive a high level of efficiency, convenience, and personalized service.
While historically the traditional trade shows models have proven to be successful for many industries, they lack the innovation and agility to meet the current demands of today's fast-moving markets. Manufacturers and retailers recognize these obstacles and through a collaborative effort with Inc Media have developed a sustainable and cost-efficient solution that efficiently serves our needs.
Great things happen when companies communicate and collaborate.