The Event
Next Up
Los Angeles

We identified the problem and decided to fix it.

The Event is a regional, curated, industry-only gathering that applies economies of scale and agility to maximize efficiency, reduce costs, and provide value.

As we all know, the cannabis industry is a progressive, innovative, and evolving market. Product manufacturers rely on the retailers and the retailers are clear about what they need from their suppliers. Each party expects to receive a high level of efficiency, convenience, and personalized service.

While historically the traditional trade shows models have proven to be successful for many industries, they lack the innovation and agility to meet the current demands of today's fast-moving markets. Manufacturers and retailers recognize these obstacles and through a collaborative effort with Inc Media have developed a sustainable and cost-efficient solution that efficiently serves our needs.

Great things happen when companies communicate and collaborate.

Brands Represented
Retail Buyers
Event Days
Scheduled Meetings
Interested in learning more?


    Read about the
    Vision behind the Action
    Los Angeles Participation One Sheet